Discover and explore the latest and most intriguing developments in marketing, manufacturing and 3D/VR/AR/XR technologies.
Estimated reading time: 4 minutes In the competitive marine industry, connecting with potential customers in your area is key to driving sales and building brand loyalty. Local SEO (Search Engine Optimization) is an essential tool for boat manufacturers looking to...
Estimated reading time: 4 minutes In the marine industry, where competition is fierce and customer buying cycles are often lengthy, pay-per-click (PPC) advertising can be a game-changer. PPC campaigns allow boat manufacturers to reach potential buyers at every stage...
Estimated reading time: 4 minutes In an increasingly digital world, video marketing has become a cornerstone of effective marketing strategies. For boat manufacturers, showcasing the elegance, functionality, and craftsmanship of their products through video is a...
Estimated reading time: 3 minutes In today’s competitive marine industry, creating an engaging and memorable customer journey is more crucial than ever. Interactive configurators, such as Sea It App’s 3D Build-a-Boat tool, have emerged as powerful tools that not only...
Estimated reading time: 4 minutes Trade shows are a cornerstone of the marine industry, offering boat manufacturers a platform to showcase products, network with potential buyers, and stay ahead of industry trends. However, the true value of trade shows lies in what...
Estimated reading time: 3 minutes As the holiday season approaches, it’s the perfect time for boat manufacturers and dealers to capitalize on the festive spirit by marketing boats and marine accessories as the ultimate gifts for boating enthusiasts. Whether it’s a...
Estimated reading time: 2 minutes In today’s digital landscape, a well-designed website is more than a necessity—it’s a powerful tool to drive engagement and boost boat sales. For boat manufacturers, a visually stunning and user-friendly website can attract potential...
Estimated reading time: 6 minutes In today’s digital age, a robust online presence is crucial for boat manufacturers who want to attract more clients and stand out in a competitive market. Search Engine Optimization (SEO) is the foundation of this online presence,...
Estimated reading time: 6 minutes In the marine industry, attracting new leads is essential, but retaining customers and turning them into repeat buyers can have an even greater impact on long-term success. For boat dealers, building a loyal customer base means...
Estimated reading time: 5 minutes In the digital age, a website is more than just an online brochure; it's the heartbeat of your business. For boat manufacturers and dealers, having a secure, well-maintained website is essential to engage customers, build credibility,...